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In mid-2012, Disney announced its plan to eliminate the promotion of junk foods on its TV channels, radio stations and online properties geared toward children. In a move that enforces the company’s internal nutritional standards for advertisers, children will be exposed to fewer images of unhealthy foods. Disney will begin encouraging healthier lifestyles through this program when it goes into effect in 2015.
Our Take: As we’ve learned in previous news items, there is definitely a correlation between eating and seeing high fat, high calorie foods on TV. Combined with the staggering rise of childhood and adolescent obesity, the decision to remove junk food advertising on this and any TV network is a welcomed one. We hope that as the effects of visual stimulation on eating become more and more clear, other networks begin to follow suit.
Christian Nordqvist. “Junk Food Will No Longer Sponsor Disney Programs.” Medical News Today. MediLexicon, Intl., 5 Jun. 2012. Web. 15 Jan. 2013. https://www.medicalnewstoday.com/articles/246209.php